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Among the many websites I've developed and launched, one of my most successful is WalkingBoston.com. Collaborating with author, historian and tour guide Ben Edwards, I customized a multimedia website that promotes his unique walking tours of historic Boston. Aside from user-friendly navigation and communication of numerous competitive advantages, social media strategy -- including Flickr, Twitter, YouTube, Google Plus and TripAdvisor -- was a critical element of the project. I also produced, helped direct or wrote/edited the scripts for several promotional videos. After just one year, the combination of website and social media resulted in a 100 percent increase in revenue!