The Must-Read Book On American Journalism History

Posted by on Sep 14, 2009 in Educational, Media | No Comments

Below is an excerpt from the blog post I guest authored for Timothy Hughes Rare Newspapers. It’s essentially a book review of Infamous Scribblers by Eric Burns. If you enjoy history and media, this one’s for you. Perhaps what thrilled me the most about this book was its style. To me, Burns was masterful at ...

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Back to the Future of Journalism

Posted by on Sep 8, 2009 in Media | No Comments

While publishers are contemplating the future of journalism (and J-schools are missing in action), I thought now would be a good time to reflect on the good ol’ days…

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Historic Newspapers Network Launches

Posted by on Jun 7, 2009 in Educational, Media, Social Media | No Comments

The Historic Newspapers Network launched today as an educational and social community for all those interested in the world of rare and historic newspapers – authors, historians, collectors, dealers, institutions, history buffs, educators, etc. You’re encouraged to join, contribute and collaborate. The term rag linen, as used in the web address raglinen.ning.com, has significant meaning ...

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Dramatic Changes in Marketing and Media

Posted by on May 22, 2009 in Advertising, Educational, Marketing, Media, Public Relations, Social Media, Video | No Comments

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Power 150 Adds PostRank, Measures Content Engagement

Posted by on Apr 24, 2009 in Advertising, Marketing, Media, Public Relations, Social Media, Technology | No Comments

The Ad Age Power 150, a ranking of top marketing blogs, has become more dynamic with today’s introduction of the PostRank metric. The new metric, developed by the folks at AideRSS, is based on social engagement or how interesting/relevant people find content to be. To measure such a thing, PostRank uses an algorithm that combines ...

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The Dumbest Generation: Don’t Trust Anyone Under 30

Posted by on Nov 23, 2008 in Educational, Media, Social Media, Video | No Comments

Just in case you need it, here is another perspective on “the age of the Millennials.” Support Our Sponsor

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The Amazing Shrinking Media Directories

Posted by on Oct 28, 2008 in Advertising, Marketing, Media, Public Relations, Technology | No Comments

Just as Balihoo is advertising’s best friend, Cision is PR’s best friend. Cision, the company formerly known as Bacon’s Information, publishes newspaper and magazine directories that contain information for every newspaper and magazine in North America. The directories contain contact information and profiles on editors and reporters, which PR pros often use to help determine ...

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The Secrets of Headline Writing Unveiled: What Makes People Click?

Posted by on Oct 5, 2008 in Advertising, Educational, Marketing, Media, Public Relations, Social Media | No Comments

How To Write Awesome Headlines View SlideShare presentation or Upload your own. (tags: barcamplondon5 socialmediacamp08) Support Our Sponsor Share This

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And The Winner For Best Magazine Cover Is…

Posted by on Sep 23, 2008 in Media | No Comments

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Turning Attacks Into Marketing Opportunities

Posted by on Sep 21, 2008 in Advertising, Educational, Media, Public Relations, Social Media, Video | No Comments

We see it all the time in politics, PR and advertising – attacks by the opponents, media and competitors. Smart marketing professionals can turn these attacks into opportunity and simultaneously earn some sympathy points. When you get hit with a negative, find the opportunity and turn it into a strength or positive. Here’s a great ...

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