The Marketing Professional’s List of Lists

Posted by on Nov 28, 2008 in Marketing | No Comments

The following is also my guest post on Drew McLellan’s Marketing Minute. (Thanks, Drew, for giving me the opportunity to write for you blog.) A wise man on YouTube once said Americans love lists. According to that man… “A lot of people on the net are saying they’re sick of lists. They say lists are ...

Power Profile: Murketing

Posted by on Nov 10, 2008 in Marketing | No Comments

Meet Rob Walker. He likes to write. He writes at Murketing, currently No. 71 on the Power 150. He authored Buying In, which is “a compelling blend of cultural anthropology and business journalism,” according to Time Magazine. Rob’s also the “Consumed” columnist at the New York Times Magazine, a contributor to other magazines, like Fast ...

The Amazing Shrinking Media Directories

Just as Balihoo is advertising’s best friend, Cision is PR’s best friend. Cision, the company formerly known as Bacon’s Information, publishes newspaper and magazine directories that contain information for every newspaper and magazine in North America. The directories contain contact information and profiles on editors and reporters, which PR pros often use to help determine ...

WWF

Posted by on Oct 19, 2008 in Marketing | No Comments

WWF. Is it the World Wildlife Fund or the World Wrestling Federation? Looks like now you can have both in the same logo: Unfortunately, I couldn’t find the source to give this terrific creation the proper attribution. If you know, please leave a comment. Here’s the history over the WWF dilemma, according to Wikipedia: In ...

The Teaching Palette – A Great New Blog For Art Educators By Art Educators

Posted by on Oct 14, 2008 in Educational, Marketing, Social Media, Technology | No Comments

We’re officially a two-blogger household now that my wife’s art education blog – The Teaching Palette – is up and running. The Teaching Palette is a blog for art teachers by art teachers and covers a wide spectrum of topics including classroom management, tools and techniques and the integration of music. They’re also providing a ...

10 American Financial Meltdowns in the Past Century

Posted by on Oct 9, 2008 in Marketing | No Comments

The zero dollar is about “the destructive role of many financial institutions, and the decline of U.S. currency to the point of seeming worthlessness.” Neatorama has a great post highlighting 10 American financial meltdowns in the past century. Try to see the glass half full. And if you have cash, buy low. Support Our Sponsor ...

The Secrets of Headline Writing Unveiled: What Makes People Click?

How To Write Awesome Headlines View SlideShare presentation or Upload your own. (tags: barcamplondon5 socialmediacamp08) Support Our Sponsor Share This

Should Your Company Blog?

Posted by on Oct 1, 2008 in Marketing | No Comments

Matt Dickman of Techno//Marketer has a great post analyzing the decision-making process when questioning whether your company should blog. I find it also applies on the individual level for personal blogs. Check out the full post and the cool visual decision tree. Nice work, Matt! Support Our Sponsor Share This

2008 Best Global Brands List

List: 2008 Best Global Brands Nod: Comunicadores Support Our Sponsor Share This

Balihoo Launches Marketer Edition (ad)

Posted by on Sep 3, 2008 in Advertising, Marketing, Technology | No Comments

Todd And sponsor Balihoo today announced a franchise and coop marketing software product called Balihoo Marketer Edition. The product is targeted at national brands that need to market at the local level (franchisors, coops, product manufactures) and centralizes the management and execution of all local advertising and marketing activities. Some cool features: Local dealers can ...