The Clock of Brands

Posted by on May 21, 2009 in Advertising, Marketing | No Comments

Tanner Woodford, a visual communication design student at Arizona State University, chronicled every brand, logo, identity and symbol that he interacted with throughout the day to develop his brand clock, titled Interaction. I bought a poster copy to hang in my office and emailed him with a question: “Why are some logos faded/washed out while ...

Power 150 Adds PostRank, Measures Content Engagement

The Ad Age Power 150, a ranking of top marketing blogs, has become more dynamic with today’s introduction of the PostRank metric. The new metric, developed by the folks at AideRSS, is based on social engagement or how interesting/relevant people find content to be. To measure such a thing, PostRank uses an algorithm that combines ...

Creativity in the Family

Posted by on Mar 23, 2009 in Advertising, Marketing | No Comments

Dad was a graphic artist for Scott Foresman and Allstate. Mom worked as a secretary at Leo Burnett and tried some of the first Kellogg’s Pop-Tarts! Below are three photos from their days – 1) My dad’s graphic arts tools, 2) One of my dad’s advertising designs for Allstate – illustration by hand, and 3) ...

If you don’t slow down…

Posted by on Mar 3, 2009 in Advertising, Educational, Video | No Comments

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Domain Name Dollar Store

Posted by on Dec 9, 2008 in Advertising, Video | No Comments

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Beware of the Doghouse

Posted by on Dec 7, 2008 in Advertising, Marketing, Social Media, Video | No Comments

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Monty Python Takes on YouTube

Posted by on Nov 20, 2008 in Advertising, Video | No Comments

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Don’t Vote for Freedumb

Posted by on Nov 3, 2008 in Advertising | No Comments

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The Amazing Shrinking Media Directories

Just as Balihoo is advertising’s best friend, Cision is PR’s best friend. Cision, the company formerly known as Bacon’s Information, publishes newspaper and magazine directories that contain information for every newspaper and magazine in North America. The directories contain contact information and profiles on editors and reporters, which PR pros often use to help determine ...