The Art of Copyediting and Effective Speech Writing
For many PR agency folks, this picture will remind them of the team editing process behind press releases and bylined articles. This image was tucked away as slide 16 of a Huffington Post photo slideshow about health care reform’s journey to passage. The caption: President Barack Obama and Jon Favreau, head speechwriter, edit a speech ...
Great Moments in Creative Signage
During a recent trip to Boston, my wife and I stumbled upon this sign for available commercial real estate space. Witty. Creative. Clever.
Starting From Scratch
Today is the first day of the rest of this blog. I deleted three-plus years of old content and am starting brand new. While I’m still tinkering with the theme and strategy, it feels good to start over. Welcome to the new home of toddand.com. Stay tuned. UPDATE: My apologies to all those with inbound ...
The Must-Read Book On American Journalism History
Below is an excerpt from the blog post I guest authored for Timothy Hughes Rare Newspapers. It’s essentially a book review of Infamous Scribblers by Eric Burns. If you enjoy history and media, this one’s for you. Perhaps what thrilled me the most about this book was its style. To me, Burns was masterful at ...
Back to the Future of Journalism
While publishers are contemplating the future of journalism (and J-schools are missing in action), I thought now would be a good time to reflect on the good ol’ days…
The Clock of Brands
Tanner Woodford, a visual communication design student at Arizona State University, chronicled every brand, logo, identity and symbol that he interacted with throughout the day to develop his brand clock, titled Interaction. I bought a poster copy to hang in my office and emailed him with a question: “Why are some logos faded/washed out while ...
The Most Impressive Business Card Ever
“It took me 25 years to design this.” “It demonstrates incredible marketing capability.” Link
