Malcom Gladwell on Happiness

June 24, 2008

When Todd asked me to fill in for him today, I looked at his blog very differently. As a regular reader, I just enjoy. But, as one who is trying to step into his shoes, I wanted not only to add value but to add value in a voice that would seem familiar and welcoming to his readers. Todd loves to communicate in video….so I decided to share one of my favorites.

If you aren’t familiar with the TED series of presentations, you are really missing some amazing and insightful (as well as entertaining) videos out there. The one I’ve opted to share with you is Malcom Gladwell and his “take” on happiness. But of course, it’s much more. (It’s a little long but I promise, well worth the time!)



So, from a marketing perspective….what’s your take away? How might you use Malcom’s thoughts in your day to day efforts?

Be sure to check out all of Todd’s pinch hitter this week:

// Thu / Leo Bottary of Client Service Insights

// Fri / Kami Huyse of Communication Overtones

// Mon / Gavin Heaton of Servant of Chaos

// Tue / Drew McLellan of Drew’s Marketing Minute

// Wed / Darryl Ohrt of Brand Flakes for Breakfast

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Comments

3 Responses to “Malcom Gladwell on Happiness”

  1. Leo Bottary on June 26th, 2008 6:44 am

    Great video! The longer you watch it, the greater you realize the relevance of the message. I’ll likely post about it soon. Thanks!

  2. Drew McLellan on June 30th, 2008 12:06 am

    Leo,

    I agree…the meaning sort of seeps in, the more you watch the video and even days later.

    Drew

  3. experiential thoughts on July 10th, 2008 11:05 pm

    Segmenting Offerings and Information…

    Thanks to Tim Brunelle, via Gavin Heaton, via Drew McLellan via Todd Andrik for digging up this Malcolm Gladwell talk from the 2004 TED conference. He’s talking about Howard Moskowitz’s learnings on consumer preferences. The thing I really find inter…

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