Rule Your Media
For my upcoming presentation on the social media release, I’ll be discussing affordable tools for creating your own multimedia elements. Recently, I asked a video professional if they knew of a web-based video editing app. He didn’t think anything existed. Well, lo and behold, I get an email pitch tonight pointing me to Flektor, a ...
101 Essential Blogging Resources
If you haven’t already bookmarked this, it’s great stuff. From concept to creation to monetization, this is the one-stop shop for blogging. Everything from domain registrars, hosting, content management, communication, research, customization, stats, ranking, feed readers, social media, advertising and more. Share This
Mid-Week Links
Blogging Convention Open Only to Traditional Press (InformationWeek) Craigslist and YouTube Make Great Roommates (Wired) “The Analog Version of Facebook” (Nod: Marketingfacts.nl) Share This
The Great Ad Share Shift
US advertising revenue at 4 big online media companies-Google (GOOG), Yahoo (YHOO), AOL (TWX), and MSN (MSFT)-grew by $1.3 billion in Q2, or 42%. US advertising revenue at 15 big television, newspaper, magazine, radio, and outdoor companies (Time Warner, Viacom, CBS, etc.) shrank by $280 million in Q2, or 3%. Source: Silicon Alley Insider Share ...
Educating Communicators About The Social Media News Release
In late September (26-28), I’ll be presenting at the Ragan Communications Social Media Summit in Chicago titled “Corporate Communications and the Social Media Revolution.” I’ll be in great company as other presenters include Shel Holtz, Katie Paine and communications executives from JetBlue, Southwest Airlines and UPS. My topic is the Social Media News Release – ...
Are you a marketing rockstar?
I wish I had the time to create my own version of the Nickelback Rockstar music video with marketing professionals/bloggers from the Power 150. It shouldn’t be that hard… just get folks to submit video clips of themselves and get a volunteer to edit it together. Right? Share This
Scandalous Rewriting of History on Wikipedia
How will we remember history? It depends on who writes it. Or rewrites it. On Wikipedia. Sure, we may be more familiar with traditional media bias and inaccuracies but in the era of citizen journalism all citizen journalists and their employers are equally vulnerable to being “outed” by their peers. Note that 43 of the ...
Sony Bravia’s Next Big Thing
Remember Paint and Balls? Well, Sony Bravia is working on its next big “color like no other” spot – this time it’s bunnies. Here is a cool Sony Bravia print ad I found on AdverBox: Share This
