Power 150 Goes Global With Automation

Posted on 19. Mar, 2007 by toddand in Advertising, Marketing, Public Relations, Technology

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I’m thrilled to announce that the Power 150 ranking of top marketing blogs today received another extreme makeover.

Thanks to the very generous efforts of Mark Woodman, the founder of the technology how-to blog TechBrew, the Power 150 is now scripted to automagically calculate and order the top marketing blogs using my original algorithm. Mark also gave the HTML code a minor facelift. Check out Mark’s case study post at TechBrew. Thanks a ton, Mark!

Equally exciting, TechBrew’s automation enables the list to expand globally to include all English-language marketing blogs.

Over the next several weeks, I hope to receive many reader suggestions for marketing blogs from Canada, UK, Australia, etc. In the meantime, I’ll be doing my own research and adding new blogs as I find them. To kick-start the global ranking, I’ve added Servant of Chaos, russell davies, BrandTarot, Better Communication Results, adliterate, and PR Blogger. Still a long way to go but, ultimately, the Power 150’s resourcefulness will be magnified with the expansion to all English-language marketing blogs.

In honor of the new global expansion, the logo has been modified and new “grab a graphic” options have been added.

In February, the Power 150 added the “kitchen sink” with the help of RSS expert and CleverClogs author Marjolein Hoekstra. The kitchen sink is a Grazr widget that allows users to search and subscribe by keyword, browse a combined “river of news” feed, or openly explore feed-to-feed.

The search and subscribe feature oozes coolness. After you search, you can grab the custom-keyword RSS feed URL and monitor when your keyword is mentioned by blogs in the Power 150.

Lastly, don’t forget that all this can also be found at power150.com. And be sure to check out techbrew.net for all your “informative geekery on software and technology,” plus a cool labs section with free net resources.

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