Power 150 Goes Global With Automation

March 19, 2007

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I’m thrilled to announce that the Power 150 ranking of top marketing blogs today received another extreme makeover.

Thanks to the very generous efforts of Mark Woodman, the founder of the technology how-to blog TechBrew, the Power 150 is now scripted to automagically calculate and order the top marketing blogs using my original algorithm. Mark also gave the HTML code a minor facelift. Check out Mark’s case study post at TechBrew. Thanks a ton, Mark!

Equally exciting, TechBrew’s automation enables the list to expand globally to include all English-language marketing blogs.

Over the next several weeks, I hope to receive many reader suggestions for marketing blogs from Canada, UK, Australia, etc. In the meantime, I’ll be doing my own research and adding new blogs as I find them. To kick-start the global ranking, I’ve added Servant of Chaos, russell davies, BrandTarot, Better Communication Results, adliterate, and PR Blogger. Still a long way to go but, ultimately, the Power 150’s resourcefulness will be magnified with the expansion to all English-language marketing blogs.

In honor of the new global expansion, the logo has been modified and new “grab a graphic” options have been added.

In February, the Power 150 added the “kitchen sink” with the help of RSS expert and CleverClogs author Marjolein Hoekstra. The kitchen sink is a Grazr widget that allows users to search and subscribe by keyword, browse a combined “river of news” feed, or openly explore feed-to-feed.

The search and subscribe feature oozes coolness. After you search, you can grab the custom-keyword RSS feed URL and monitor when your keyword is mentioned by blogs in the Power 150.

Lastly, don’t forget that all this can also be found at power150.com. And be sure to check out techbrew.net for all your “informative geekery on software and technology,” plus a cool labs section with free net resources.

Comments

15 Responses to “Power 150 Goes Global With Automation”

  1. TechBrew : Case Study: Powering the Power150 on March 19th, 2007 2:06 pm

    [...] We’ve been working with Todd Andrlik to help him automate his ranked list of top marketing blogs called the Power150. As he Todd Andrlik to help him automate his ranked list of top marketing blogs called the rolls out the new product, we thought a small case study of the project was in order. [...]

  2. Kaveman’s Daily Feed of Informative Blogs » Power 150 Goes Global With Automation on March 19th, 2007 2:28 pm

    [...] Original post by toddand [...]

  3. Kris Hoet on March 19th, 2007 2:41 pm

    Great job!

  4. Health for a Long Happy Life » Power 150 Goes Global With Automation on March 19th, 2007 3:17 pm

    [...] Original post by toddand [...]

  5. Stephen on March 19th, 2007 4:26 pm

    Hi Todd,

    Yet another great initiative! Not sure if you’ve seen it but Constantin Basturea’s Bloglines PR list might help. They’re divided by geographical location:

    http://www.bloglines.com/public/prblogs
    Hope this url is correct. Writing this from mobile phone so can’t check to tell.

  6. Gavin Heaton on March 19th, 2007 5:09 pm

    Going global!? Wow … that is a remarkable feat! Will you ever sleep again?

  7. John Grant on March 19th, 2007 6:11 pm

    Great idea Todd, thanks for adding us ‘globals’

    (& do let me know if you want more global suggestions there are loads of good ones here in UK, in India, China, Australia…)

  8. Drew McLellan on March 19th, 2007 6:25 pm

    Todd,

    This is really remarkable and the automation must be a huge relief!

    Thanks for caring enough about the community to put this together!

    Drew

  9. toddand on March 20th, 2007 5:38 am

    Kris - Thanks!

    Stephen - I used Constantin’s list to help populate the original Power list, so I’ll definitely be using it again. Thanks.

    Gavin - Thanks for stopping by. I slept last night, which was nice.

    John - I’ll definitely take your suggestions - please email them to me “offline” - thanks!

    Drew - Definitely a huge relief! I’m very thankful for Mark’s help.

  10. laurence-helene on March 23rd, 2007 2:25 am

    Todd,

    Remarkable work

  11. Kami Huyse on March 23rd, 2007 2:35 pm

    I am so relieved for you. I already posted today, but this deserves a second post I think. I wonder if I have the time. ;-0

  12. toddand on March 23rd, 2007 3:49 pm

    Thanks, Laurence-Helene. Kami, great post and thanks again for encouraging your readers to make blog suggestions. Good stuff.

  13. Sean Moffitt on March 26th, 2007 12:59 pm

    Todd,

    Inspiring, remarkable stuff…this is an amazing tool and will now stop the grumbling form my canadian and UK colleagues.

    Based a little bit on your own inspiring 150, the Dunbar number and a growing marketing blogosphere in Canada - I had created our own 150 marketing blogs called Canada’s 1% Blogging Army - we had a wiki on this as well but here is my elongated post…if there is a way to do international lists and country-specific ones –it would be great, this is a very powerful tool..

    http://buzzcanuck.typepad.com/agentwildfire/2007/01/canadas_1_blogg.html

    Your obstacle if you do the Tod rating on these is the presence of French for some of our Quebecois blogs –I’m presuming there are not a lot of Creole marketing blogs in the U.S..

    http://buzzcanuck.typepad.com/agentwildfire/2007/01/canadas_1_blogg.html

  14. Power 150 Partners With Advertising Age : Todd And = Marketing + Media on August 27th, 2007 1:25 pm

    [...] Marjolein donated her time and expertise to help develop the “Kitchen Sink” feature, which added tremendous functionality to the Power 150 - including a “river of news” combined feed and a search-and-subscribe function (read more). Mark saved me hours upon hours by generously donating hours and hours in order to write code and automate the Power 150. Thanks to Mark’s automation, the Power 150 went global (read more). Also thanks to Henri van der Hoof for the custom Power 150-Google Toolbar Button that he created. [...]

  15. Robert on October 18th, 2007 3:05 am

    I am so relieved for you. I already posted today, but this deserves a second post I think. I wonder if I have the time. ;-0

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