Building Blog Brands and Educational Resources
Teach History: A multisensory resource for educators of colonial American history
Among the many blogs I’ve developed and launched is Teach History. Working with Author and Historian Ben Edwards, I customized a blog that features audio, video and primary source documents to provide teachers with a resource that inspires students. As part of the blog project, I also helped direct a six-minute promotional YouTube video and worked with Ben to make an impact on Twitter.
Visit Teach History
Power 150: Portal to the Best in Media and Marketing Blogs
In 2007, I developed the Power 150, a global ranking of the top marketing and media blogs. The list went viral and quickly became the industry benchmark. To ensure its growth and resourcefulness, I partnered with Advertising Age, the world’s leading marketing and media magazine, which manages the list while I continue to provide the only subjective metric in its scoring algorithm. Today, the Power 150 serves as the most comprehensive and definitive ranking of marketing blogs. Since its launch, the ranking has been widely publicized in books, bios, blogs and mainstream media, including Fast Company and the Wall Street Journal.
Browse The Power 150
Rag Linen: First Drafts of History
Merging hobbies, I launched the website RagLinen.com, an online museum and educational archive of rare and historic printed newspapers, which serve as the first drafts of history and the critical primary source material for historians, authors and teachers. Before 1870, newspapers were printed on a heavy-duty paper made by pulping linen rags, often from clothes or ship sails. Thanks to the durability of rag linen paper and Johannes Gutenberg’s invention of the printing press, history’s most important events from the 15th through the 19th centuries are often well preserved in printed form. The historic accounts printed within the pages of such newspapers and periodicals come to life in the Rag Linen blog.
Browse Rag Linen
Building Blog Brands and Educational Resources
The Teaching Palette: Perfecting the Art of Education
The Teaching Palette is one of my proudest works. First, it’s my wife’s blog so I have been actively involved behind the scenes since day one. Second, it has quickly become one of the go-to resources for art teachers across the United States. The Teaching Palette has received countless awards and accolades, including being named one of the Top 20 Teaching Blogs by Scholastic Instructor, the largest international educator magazine. It was also awarded Best New Art Teacher’s Blog of 2008 by the Art Teacher’s Guide to the Internet, and has been featured in several teacher periodicals.
Visit The Teaching Palette
Todd And: An Ideas Guy Who Executes Too
As an early adopter, I was fully emerged in podcasts and blogs by 2004. On July 16, 2006, I began authoring my own blog, toddand.com. Almost daily, I was publishing relevant marketing content and contributing to the rapidly growing blogosphere. I created the Power 150, was tagged one of Chicago’s Best Bloggers by Chicago Tribune and invited to be one of the inaugural bloggers for the Huffington Post’s Chicago edition. My work integrating social media with business earned me a few book mentions and speaking gigs. Advertising Age Editor Jonah Bloom called me “that rare bird — an ideas guy who executes too.”
You’re Already on ToddAnd.com
